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about Dan's
history
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Dan’s Super Market, Inc. was started in 1949 by Roy Rockstad and Eugene (Bus) Leary. Roy and Bus pooled their resources and bought the Piggly Wiggly store in Bismarck, North Dakota. This first store was named Bismarck Super Valu. In 1953 they added a second location, Dan’s Super Valu, in the Arrowhead Plaza in Bismarck. A third Bismarck location was opened in 1970. The company continued to grow with remodels and updates, new facilities and acquisitions. Today Dan’s operates 6 stores in Bismarck, Mandan, and Dickinson North Dakota with over 600 employees.

In 1974 Terrance Rockstad rejoined the company after graduating from the University of Portland in Portland, Oregon and worked under the leadership of Roy and Bus. In 1975 Roy purchased Bus’ share of the company and it became a family owned business. Terry was named President of the company in 1977, and is currently CEO and Chairman of the Board. It was Terry’s vision to grow the company responsibly and as the customers demanded.

Terry recognized the importance of excelling in customer service and has been committed to sharing this dedication to customer service with all employees in order to exceed customer expectations when shopping in a Dan’s store. This philosophy lives on today under his leadership and the senior management team of Dennis Bosch, President; S. Kent Hauge, Executive Vice President; Ralph Dockter, Vice President of Retail Operations; Kay Zander-Woock, Chief Financial Officer; and Keith Mantz, Vice President of Finance. Dan’s Super Market, Inc. has a strong commitment to its customers, its employees and the communities it serves.

Today as throughout the past, store operations focus on continuous improvement of the shopping experience by providing clean well lit stores with friendly, courteous personnel and fresh, quality products. At Dan’s freshness is guaranteed!
 
mission statement
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Dan’s is dedicated to supporting an atmosphere that inspires our employee Team to maintain a workplace of mutual Trust & Respect and to create an Exciting Shopping Experience for our customers.
 
board of directors
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Terrance Rockstad, Chairman
  Terry, son of founder Roy Rockstad, has been the Chief Executive Officer since 1985.
   
S. Kent Hauge, Secretary and Treasurer
  Kent has been with the company since 1981. He is a Certified Public Accountant. He currently holds the position of Executive Vice President and Chief Investment Officer.
   
Dennis Bosch, Director
  Hired in 1971, Dennis has held many positions throughout his career with Dan’s Super Market. He was named President in 2003.
   
Robert Levy, Director
  Bob’s relationship with Dan’s Super Market, Inc. began in the 80’s when he provided legal counsel as a Partner of the Parsinen Kaplan Rosberg & Gotleib P.A. Law firm. He is also a Certified Public Accountant. Today he is the Director of Real Estate for Dan’s.
frequently asked questions
 
Q. What can I expect at Dan's?
A. Our committment is to provide a clean well lit store, friendly service, the freshest produce and meat(with a guarantee), and to provide you with an exciting shopping experience! We pride ourselves on our customer service and appreciate your business.
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Q. Who is Dan?
A. Dan is a fictional character that was used in our advertisements since very early on. Today he is still featured in our ads in many different costumes from holidays to special events. He represents quality and savings to our customers.
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Q. Where does Dan's get its product?
A. The main supplier to Dan's Super Market is Supervalu. Supervalu is the largest food wholesaler in the United States. There are many vendors that deliver product to our stores including Coke, Pepsi, Old Dutch, Frito Lay, Cass Clay, Bridgman, Nabisco, and Keebler to list a few. Additionally we work with many local vendors to bring in quality product including Cloverdale, Johns Meat Market, and other local growers. We bring in the freshest produce as it matures around the various regions of the United States direct to our stores!
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Q. When do the new ads start?
A. Our ad week is from Wednesday to Tuesday every week. Additionally we often run other specials including weekend ads that offer our customers additional great savings!
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Q. What year was Dan's Super Market started.
A. Dan's opened their first store in 1949 in Bismarck, ND. It was started by Roy Rockstad and Eugene "Bus" Leary as Bismarck Super Valu.
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